Informative details on improving meta tags

Browsers differ in how they treat invalid code so you should always use valid HTML to avoid browser specific issues. By downloading an app, a fast-food restaurant can identify a person's location, show him how far he is from the nearest outlet, and then provide walking or driving directions to …

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The mysterious world of onsite SEO

Visuals tend to be more easily remembered than verbal copy. A Google research recently revealed that four out of five users trust search engines for local searches When writing a bullet list of 5 or more points, put the most important points at the top and the bottom of the …

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Lessons I've learned from splogs

If you want people to hang around your site, or make the purchases, your site should load in lightning speed, otherwise the users will not even give a second thought in jumping on to your competitor's website. The internet gets the most angry when it feels lied to. Remove less …

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Expand your nofollow links as necessary

Google's mission statement is to organize the web. Work with Google to provide your users with the most relevant, well-informed and entertaining answers to their questions. Prove that you are trustworthy by connecting as closely as possible to high authority sites. Using the terms from cognitive mapping, these brands have …

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What are the advantages of social media on today's web?

. Try putting into Google search terms related to your business, its products and services. Think about what happens when you type a query into a search engine. The results you get back are simply a series of page titles and descriptions. Your ability to rank well is not just dependent …

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Using SEM strategies like the pros

You can also use multiple IP addresses on the same box if you want to host multiple domains with their own separate IPs. There are literally hundreds of factors that contribute to your final rankings. On top of that, it can be hard to determine what kinds of trends Google …

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Succeeding in SEO means paying attention to plugins

ou can optimize the entire technical side of your site and still find it lost on page two or more in Google. SEO isn't a trick. It isn't something your web developer can do for you. To that point, pages with short content that does not help website visitors at …

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The site submissions mystery revealed

Customers will be able to find you and your business easily when looking up relevant information that pertains to your business. Pick a niche that has a large enough appeal to give you a big market but at the same time, pick a niche that won't be too competitive for …

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Design + web 2.0 = Greatness

SEO is the process of implementing strategies and techniques (both on site and off site) in an effort to achieve a higher rank in search results. Typically, the higher a site is in search results, the more visitors it receives. Universal search. The convergence of SEO and content has been …

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How I improved my CTR in one day

With the SEO fundamentals in place, your website will be on the right path toward increased search engine visibility. Firms often advertise more during peak seasons such as Christmas, seeking to send messages during the times when customers are most inclined to buy, or when they are on the hot …

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High advertisement ratio can be mitigated by using URLs

External, or outbound, links indicate that you are well aware of the topics you're writing about, to the extent that you're ready to use further sources to support your content. It's more useful to link to reputable sources, as these links have bigger credibility. A general rule to follow when …

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Learn to do SEO campaigns like a pro

A holistic approach to organic growth often requires buy-in from internal stakeholders that may have little previous experience, or even worse - suspicion of SEO. Do not mess with standard browser operations such as disabling the browser's back button, disabling the right mouse click, obfuscating link colors, using custom (or changing …

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