Help you keep your site better organized, by making use of ROI

In the search engines' algorithmic analysis, these websites aren't offering any unique value to users, so they choose to rank the big brand websites (who have more robust, and higher quality inbound link profiles), who may also be using the same product descriptions, higher instead. A strong linking structure and …

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Hidden facts about RSS feeds

As part of any digital marketing strategy, Search Engine Optimization (SEO) is integral to driving customers to your business via online platforms. As a rule of thumb, the easier you acquire a link, the less value it will likely have. You have to think outside of the box (link building …

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Informative details on improving meta tags

Browsers differ in how they treat invalid code so you should always use valid HTML to avoid browser specific issues. By downloading an app, a fast-food restaurant can identify a person's location, show him how far he is from the nearest outlet, and then provide walking or driving directions to …

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Lessons I've learned from splogs

If you want people to hang around your site, or make the purchases, your site should load in lightning speed, otherwise the users will not even give a second thought in jumping on to your competitor's website. The internet gets the most angry when it feels lied to. Remove less …

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Warning: These mistakes could destroy your reporting

When you request a link, you have something to offer in return: a link back, which is called a reciprocal link. SEO's journey to a technicality driven practice of giving priority to the subject-matter elucidates how content marketing fits the bill. As the web is becoming more interactive and conversational …

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What can Twitter teach you about 301 redirects

Search engine algorithms assess the relevance of your page to any particular keyword by the content on your pages. Brand infringement remains both a domestic and international problem. In a time when attention spans are shorter than ever, you'd expect that shorter and easier to read posts would be winning …

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Never underestimate the influence of canonical URLs

There's a difference between desktop SEO and mobile SEO, but the goals are often comparable. You want to reach your audience and turn them into customers. In some ways, desktop SEO tactics also work for mobile SEO, but in a slightly different form. What pivotal role does communication play in …

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Optimise your site, paying special attention to widgets

The world is always changing, and you have to keep up. If you do, the rewards can be great. SEO has the potential to promote companies, without them having to pay anything extra for advertising. So search engine optimization essentially involves making it easy for search engines to find your …

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Actionable tips on comment spam and Instagram

The contemporary trend includes some more services along with optimizing a website and search engine marketing. Effective integrated marketing communications ensures a brand's target audiences hear the same message across all traditional and new media channels. Content that circles endlessly around a single topic undoes the hard work that went …

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